Performance Marketing Manager - Quezon City

Performance Marketing Manager has a proven track record in managing and optimizing digital media initiatives across various channels not limited to to Lazada, Shopee, TikTok and META. He/she will lead Performance Marketing Associates and Specialists in stakeholder management, & the primary person responsible for hitting media plan and growth targets while ensuring operational efficiency.

Responsibilities:

• Drive guided GMV growth through a targeted performance marketing effort.
• Implement personalized and segmented marketing approached to enhance media efficiency
• Ensure accuracy of media documents such as Cost Estimates and reports
• Ensure media operations efficiency and on-time delivery of internal and external stakeholder requests
• Mentor Performance Marketing Associates and Specialists by working with Head of Media on career development plans.
• Together with Head of Media, Performance Marketing Managers are responsible for optimizing team efficiency.
• Responsible for managing complex data pools and transforming this into actionable insights.