Channel Development Manager New

This role will require travel for field work, with the head office located in BGC.

Job Responsibilities:

• Sales & Revenue Growth
• Achieve monthly, quarterly, and annual sales targets.
• Drive volume, value, and market share growth across assigned channels.
• Monitor sales performance and implement corrective actions when needed.
• Account Management
• Build and maintain strong relationships with key customers (distributors, retailers, on/off-premise accounts).
• Negotiate trade agreements, promotions, and visibility initiatives.
• Ensure alignment of customer plans with company strategy.
• Distribution & Execution
• Ensure optimal product availability and visibility across outlets.
• Expand distribution footprint and identify new business opportunities.
• Execute brand activations, promotions, and merchandising standards.
• Trade Marketing Execution
• Collaborate with marketing teams to implement campaigns in the market.
• Monitor effectiveness of trade promotions and suggest improvements.
• Ensure compliance with brand guidelines and regulatory standards.
• Data Analysis & Reporting
• Analyze sales data, market trends, and competitor activities.
• Provide actionable insights to improve performance.
• Prepare regular reports on KPIs, forecasts, and account performance.
• Stakeholder Collaboration
• Work closely with internal teams (Marketing, Supply Chain, Finance).
• Coordinate with distributors and field sales teams to ensure execution excellence.
• Support cross-functional initiatives and projects.

Key job qualifications include:

• Minimum 5 years of managerial experience in sales, preferably in the FMCG industry (beverage experience highly preferred).
• Proven track record in channel development, distributor management, and sales growth.
• Strong skills in negotiation, account management, and trade marketing execution.
• Analytical mindset with experience in data-driven decision-making and reporting.
• Excellent communication, leadership, and stakeholder management skills.
• Ability to travel as required to support channel growth initiatives.