Manila - Digital Marketing Specialist | Work From Home

We’re Hiring: Digital Marketing Specialist!

Looking for a role that fosters collaboration, creativity and career growth in a vibrant office environment? We got you covered!

Attach this together with your updated CV to become a priority applicant!

Schedule: Morning Shift

Job Description:

You will work closely with stakeholders, manage budgets, and ensure the timely delivery of marketing programs. Additionally, you will report on and share insights into program success.

Key Responsibilities:

• Demand Generation:
• Develop and implement comprehensive demand generation strategies to drive leads and customer acquisition.
• Create, manage, and optimise campaigns across various digital channels (e.g., email, social media, search engines).
• Track and analyse campaign performance, adjusting tactics to maximise ROI.
• Website Management:
• Maintain and optimise the company website to ensure a seamless user experience.
• Manage website content, ensuring it is up-to-date, engaging, and aligned with SEO best practices.
• Monitor website analytics and implement improvements based on data insights.
• Content Management:
• Develop and manage a content calendar, ensuring timely creation and publication of content.
• Collaborate with internal and external writers, designers, and other stakeholders to produce high-quality content. This also includes you composing content yourself.
• Optimise content for SEO and audience engagement.
• Nurture Streams and Social Selling:
• Create and manage nurture streams to guide leads through the sales funnel.
• Develop and implement social selling strategies to engage with prospects and customers on social media platforms.
• Monitor and respond to social media interactions, fostering positive relationships with the audience
• Stakeholder Liaison and Budget Management:
• Work closely with internal stakeholders to understand business goals and align marketing strategies accordingly.
• Manage marketing budgets, ensuring effective allocation of resources and timely delivery of projects.
• Reporting and Insights:
• Generate regular reports on the performance of digital marketing programs.
• Analyse data to derive insights and recommendations for future strategies.
• Present findings and insights to the marketing team and other stakeholders.

Qualifications:

• Bachelor’s degree in marketing, Communications, or a related field.
• 4+ years of experience in digital marketing, demand generation, or a similar role.
• Proven experience in managing and optimising websites and content management.
• Previous experience in technology or B2B services ideal.
• Strong knowledge of SEO, SEM, email marketing, social media marketing, and web analytics.
• Proficiency in marketing automation tools and CRM systems.
• Excellent project management skills with the ability to manage multiple tasks and meet deadlines.
• Strong analytical skills and the ability to derive actionable insights from data.
• Excellent communication and interpersonal skills.
• Knowledge of the latest digital marketing trends and technologies.
• Certification in Google Analytics, Google AdWords, or similar.

Non-negotiable skills & requirements:

• Bachelor’s degree in marketing, Communications, or a related field.
• 4+ years of experience in digital marketing, demand generation, or a similar role.
• Proven experience in managing and optimising websites and content management.
• Strong knowledge of SEO, SEM, email marketing, social media marketing, and web analytics.
• Proficiency in marketing automation tools and CRM systems.
• Knowledge of the latest digital marketing trends and technologies.
• Certification in Google Analytics, Google AdWords, or similar.

• Comprehensive health and life insurance on your 16th day of employment, covering 1 free dependent on the 16th day of employment
• Flexible leave credits which may be used for vacation, emergency and sick leaves
• Quarterly perks boxes for WFH staff, offering groceries and snacks to keep you fueled Superb and exciting Mid-Year Parties – with items to give away and cash prizes!
• Endless opportunities for career advancement
• Annual Performance Review with Salary Increase
• We set you up for success with a company-provided PC/Laptop and fiber internet connection
• Tech-on-wheels Support
• Participate and join our CS Social Clubs and Special Interest Groups to connect with colleagues
• International career growth and connections
• Unlimited cash incentives for hired referrals
• Mental Wellness Employee Assistance program through Lifeworks
• In-house psychiatrist available to support employees' well-being
• Become part of the Employee Share Units program
• Cloudstaff Dream Points - To be used for bidding useful items like appliances, kitchenettes etc.

Established in 2005, Cloudstaff is a leading outsourcing company that empowers businesses to thrive through smarter talent solutions. We're passionate about creating a work environment that fosters your professional growth and overall well-being.

• Award-winning Culture: We're committed to building the #1 Workplace Everywhere, with a proven track record of staff engagement initiatives and industry recognition
• Invest in You: We support your development through comprehensive training programs, mentoring and opportunities for career advancement
• Thrive as an Individual: We offer a strong work-life balance with flexible schedules, meaningful perks and a collaborative team environment.

**To become a priority applicant, please share a 1-2 minute video introduction detailing you experience in this specific role. You can upload your video to the CSJobs platforms. Please use a clean, distraction-free background and speak clearly and articulately.**