Digital Marketing Specialist

WHR Global Consulting is hiring a Full time Digital Marketing Specialist role in Taguig, NCR. Apply now to be part of our team.

Job summary:

• Looking for candidates available to work:
• Monday: Morning, Afternoon
• Tuesday: Morning, Afternoon
• Wednesday: Morning, Afternoon
• Thursday: Morning, Afternoon
• Friday: Morning, Afternoon
• 2-3 years of relevant work experience required for this role
• Expected salary: ₱24,000 - ₱26,000 per month

Marketing Specialist

Work Arrangement:

• 90% Office-based – normal duties
• 10% Field-based – meetings, store visits, etc.

Salary: PHP 24,000 to PHP 26,000

About the Role:

The Marketing Specialist works closely with cross-functional teams to enhance customer engagement, drive sales, and strengthen brand position.

Duties and Responsibilities:

• Assists in the creation and execution of marketing campaigns, including content creation, new product launches, social media strategies, upsell/cross-sell initiatives, and sales enablement efforts
• Works with the marketing team to ensure campaigns are aligned with business goals and effectively engage the target audience
• Closely tracks the results of marketing strategies and conducts data analysis to evaluate campaign effectiveness and optimize future efforts
• Conducts thorough research on market trends, competitor offerings, pricing schedules, product specifications, and demographic data
• Analyzes data to inform marketing strategy, develop new campaigns, and ensure the company remains competitive
• Collaborates with graphic designers to create branding ideas, advertising copy, graphic designs, and promotional materials aligned with brand guidelines
• Enforces brand marketing guidelines throughout each campaign to ensure consistent messaging and brand identity
• Identifies and selects the most appropriate media channels for distributing marketing materials to ensure maximum reach and engagement
• Creates, maintains, and distributes monthly marketing reports showing achievement of critical metrics related to lead generation, content creation, website traffic, and other KPIs

Qualifications:

• Graduate of Marketing Management, Mass Communications, or its equivalent
• 2-3 years of prior marketing experience
• Extensive experience with product launches and/or integrated marketing campaigns
• Working knowledge of market research, surveys, and data analytics
• Proficiency with Microsoft Office and content management systems (CMS)
• Excellent communication and presentation skills
• Strong attention to detail
• Excellent project management skills
• Ability to connect with customer needs
• Innovative and creative mindset
• Strong familiarity with social media platforms

The incumbent is expected to report daily according to the schedule set by the employer. They must be physically and mentally fit to perform assigned tasks, willing to travel for fieldwork when needed, and may be asked to work overtime.

Candidates with attached CV and relevant experience will be considered for a phone interview.